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Landscape Forms Expands Popular Americana and Harvest Product Lines

May 16, 2024
Kalamazoo, MI

Contact
Moira Gilligan
Landscape Forms
269-276-4412
moirag@landscapeforms.com

Karen Booking
bde&co
212-353-1383
karen@bdeandco.com

Landscape Forms, North America’s leading designer and manufacturer of high-design site furniture, structure, LED lighting and accessories, introduces a significant expansion to the Americana and Harvest lines created in collaboration with partner brand Loll Designs.

New to Americana is a double lounge chair, building on the line’s modernized, Adirondack-chair-inspired form and offering new ways for people to enjoy intimate social moments outdoors. Joining the original rectangular Harvest table are four round communal tables, a fire pit table, two new stools, and a dining height bench.

“The expansion to Americana and Harvest is rooted in the overwhelming success of these two product lines, and also informed directly by feedback and requests from our customers,” says Landscape Forms Chief Innovation Officer, Kirt Martin. “Addressing these requests in the form of a new standard offering communicates how highly we regard this feedback, and is an exciting opportunity to give our customers fresh ways to utilize the products that we know really resonate with them.”

Running throughout the expansion of both lines is the theme of elevating moments of togetherness outdoors, a goal that is firmly at the core of both Landscape Forms’ and Loll Designs’ missions. Importantly, the expansions identify the different reasons and modes by which people come together, and offer solutions that are tailored to enhance these specific types of moments—whether it’s dining, socializing, meeting, working, or simply just relaxing.

The Americana double lounge leans into the casual demeanor of the Adirondack-style chair, bringing a welcome communal element to an established icon of outdoor relaxation and enjoyment. The original single Americana lounge is slightly wider and taller than a traditional Adirondack, and the two-seater follows this same direction—generously sized to ensure comfortable spacing between sitters and with the taller form factor that aids ingress and egress. Americana’s optional tablet arm expands the line’s use cases, giving users a spot to confidently place drinks and appetizers or even set up a laptop.

The new range of Harvest tables is also designed with this element of elevated togetherness in mind, applying the communal nature of a round table to a wider range of outdoor experiences. Landscape Forms Director of Design, Ryan Heiser explains, "The essence of a round table is one of togetherness. Rather than at a long rectangular table where people at opposite ends don’t have much interaction, at a round table, everyone is close, facing one another and able to connect more effectively.”

Including a standing height table, a dining height table, a casual height table, a side table, and a casual height table with fire pit insert, the Harvest expansion runs the full gamut of postures from upright and more formal to low-slung, kicked back and fully relaxed. New Harvest stools in standing height and dining height pair respectively with the standing height and dining height tables, while the side table is a natural mate for Americana lounge chairs. Measuring a generous 62” in diameter, the tabletops for the new Harvest causal height table and 15”-tall side table are divided into three sections like pie slices, both to enhance visual interest and reduce the amount of material that needs to be replaced should part of the tabletop become damaged. Utilizing a burner sourced from industry-leading manufacturer of fire pit components Warming Trends, the Harvest casual height table with fire pit insert creates a signature outdoor experience that reflects the casual, carefree and “lollygagging” spirit at the heart of Harvest and Americana.

With surfaces crafted from recycled and recyclable high-density polyethylene (HDPE) and understructures crafted from commercial-grade cast and extruded aluminum, the Americana and Harvest expansions retain the hardworking, sustainability-focused design for which they’re known. The HDPE tabletops and seats have a softness akin to exterior woods while being vibrant in color, UV-resistant and virtually maintenance-free. The robust understructures are finished with Landscape Forms’ proprietary Pangard II® powdercoating that is rust-proof and highly resistant to fading and chipping. Pieces from the Americana and Harvest expansion are offered in two new standard colors, Navy and Black, in addition to the familiar Dusk, Apple Red, Leaf Green and Sunset Orange options. 

Learn more about Americana and Harvest.

About Landscape Forms 

Landscape Forms is the industry leader in integrated collections of high-design site furniture, structures, accessories, and advanced LED lighting. Since its founding in 1969 Landscape Forms has earned a reputation for excellent design, high quality products and exceptional service. The company is headquartered in Kalamazoo, Michigan, and our family of brands includes Loll Designs in Duluth, Minnesota; Summit Furniture in Monterey, California; and Kornegay Design located in Phoenix, Arizona.  It has sales representatives throughout North America, South America, the United Kingdom, Monaco, Australia, the United Arab Emirates and Asia. Landscape Forms collaborates with renowned industrial designers and consultancies, landscape architects, and architects to design and develop integrated collections of products that address emerging needs and help create a sense of place. Additionally, the company has formed global marketing partnerships with select companies that share its commitment to design. Landscape Forms has an installed base of products around the world. Clients include municipalities, hospitality, residential, transit centers, corporate, college and health care campuses; and familiar brand leaders such as Harvard University, Linked In, New York Central Park Conservancy, Bryant Park, Google, Coca Cola, Oculus, U.S. Tennis Association (USTA), Nike, National Museum of African American History (Washington, D.C.), Barclays Center, Adidas, Children’s Hospital of Philadelphia, Microsoft, and Uber. We’ve been named one of the Best Workplaces in Manufacturing & Production for 2020, 2021, 2022, and 2023 by Fortune Magazine, Michigan Manufacturer of the Year for 2020 by the Michigan Manufacturers Association, and by 269 Magazine as one of Southwest Michigan’s Wonderful Workplaces.​​
 

About Loll Designs

Part of the Landscape Forms brand group, Loll Designs makes outdoor furniture for the “modern lollygagger,” people who play hard, work hard, relax hard, and appreciate the outdoors. The founders of Loll Designs joined forces in 1997 as TrueRide, designing municipal skate parks around the world. They became adept at turning recycled high-density polyethylene (HDPE), better known as #2 plastic, into large-scale sculptural skate ramps. Then, as a way to repurpose excess skate ramp material and with their expertise in 3D design, they evolved from skate parks to Epicurean, a successful line of kitchen accessories, in 2003, and Loll Designs in 2006, with its debut of an Adirondack chair that displayed a playful but modern, refined aesthetic. Loll Designs has been recognized for excellence in design and a strong commitment to sustainability with four Good Design Awards, a Green Dot Award, Time magazine Green Design 100 Awards, and the New York House Innovative Green Award. Loll Designs is based in Duluth, Minnesota.